Writing Skills

Venue
Kingswood Civic Centre, High Street, Kingswood
venue
Event Tutors
Learning and Development
tutors
Admin Contact
Target Audience
Councillors
target audience
Event Types
Course (daytime)
Course categories
Councillor Development
Councillor Development subcategories
South Glos Councillors
Event description
You are invited to a session on Writing Skills with Rhodes Training

Aim

To give participants the skills and confidence to produce documents that are easily understood and in line with the organisations style and tone of voice.


Learning outcomes
Objectives

By the end of the workshop, participants should be able to:

• structure their documents effectively;
• write in a tone that is appropriate to the reader;
• keep documents as brief as possible;
• use active sentence construction wherever possible.

A short workbook will be provided for the participants to use during the workshop, and to keep for reference afterwards. They will be encouraged to complete a rolling action plan throughout the workshop, noting useful tips and personal development needs.

Introduction
• A review of the course objectives and the participants personal needs from the workshop.

Planning
• What is the message/objective of the document?
• Who is it for and what’s in it for them?
• Three stage approach to structure – case study to critique structure, content and tone - exercise in pairs followed by a group discussion
• Linking sections and paragraphs seamlessly
• Incorporating statistics and tables.

Writing Professionally
• AIDA approach to marketing material (Attention, Desire, Interest, Action)
• The ‘you’ approach – writing with the reader in mind – in pairs reword a document that is written for ‘us and ‘they’
• Keeping it brief – individual activity to reduce the number of words in a document whilst still maintaining the sense
• Using active verbs and simple language – in pairs rewrite over-formal and passive sentences.

Final Review
• Write a brief summary document (content to be supplied SGC) individual exercise - to be reviewed by the trainer and a colleague against a checklist of points covered within workshop
• Complete rolling action plan.
Start Date
Monday 7 October 2019
End Date
Monday 7 October 2019
Closing Date
Sunday 6 October 2019
Times
13:30 - 16:30
Maximum Places
12 
Cost
£0.00 
Number of Sessions
1
Certificate expiry
No
Pass/Fail event
No